News & Media

Firestar Spirit

By: CFA Partnerships and Marketing

Category: Events / Fundraising / Offers, Partnerships

  1.00 PM 24 June, 2013

Location: General

Views: 3106

CFA’s roses are blooming again thanks to the new Firestar Spirit.

The newest rose in the series has been introduced following the success of Firestar Rose and Firestar Phoenix.

Over the past 12 months, around 100 CFA brigades have also been flourishing thanks to $3,613.50 raised from sales of the roses.

Since the program began in 2010, around 300 brigades have shared $26,161.20 with the remaining $23,430.11 going to the CFA public fund to support leadership training, improve firefighter skills and provide equipment.

The money raised is part of an ongoing partnership between Knight’s Roses and CFA.

The name ‘Spirit’ was chosen following a competition asking CFA members to nominate a new name.

Ken Roche, Secretary of Toora brigade and Peter Taylor, Operations Officer from District 20, both came up with ‘Spirit’ because of the rose’s vibrant red flowers that stand out like so many CFA members do across Victoria.

“The word ‘Spirit’ embodies qualities such as courage and bravery. These are the qualities that come to mind when I consider what it takes for men and women who serve our communities as CFA volunteer firefighters,” Mr Roche said.

Mr Taylor said the roses show great spirit and courage much like CFA members who serve and protect their communities every day.

Also available is the Firestar Rose, which was the first in the series to be created following the 2009 bushfires. The rose honours the lives lost and the many dedicated CFA members who were involved in the campaign fires. It also celebrates the regeneration of life.

The Firestar Phoenix rose was launched in 2011. Named after the mythical bird that builds a nest, it ignites and then rises from the ashes to begin a new life. The phoenix is a symbol of hope and life.

The three roses are now available to buy online for $26 each (plus postage) - $11.50 of which will be donated to a CFA brigade chosen by the customer. Deliveries of bare-rooted roses will only be available until the end of August 2013.

For delivery information or to buy a rose visit

Last Updated: 24 June 2013