The Ritchies Community Benefit Program is a loyalty program which allows members to help raise funds for an organisation while they shop.
Many customers across the state have selected to raise funds for their local CFA brigade.
Last financial year CFA received $87,615 adding to the enormous grand total of $3,028,129.20 donated across the 170 CFA brigades nominated.
Ritchies Community Benefit Coordinator Penny Sayer said it’s amazing to see these funds going to local communities.
“The Dromana brigade would’ve hit 25 years on board with the current Community Benefit Program," Penny said.
“To date this brigade has received $343,931.99 from Ritchies and have used that money to purchase one of the fire trucks, which was great!
“It's an exciting time for Ritchies, not only with the launch of our new Ritchies Card and app, making it even easier for community members to support their local CFA brigade, but also the celebration of our 150 years.”
CFA receives 0.5 per cent of every customer’s spend. The program now has an app for both IOS and Android smart devices. For those members who don’t have a smart phone, or would like a physical card, this option is also available and can be linked to the app.
For more information head to the Ritchies website, your local store or search for Ritchies in the Apple App Store and on Google Play.